Purpose-Built for Performance Marketers

The Only CRM Built to
Protect Your Revenue

Stop duct-taping five tools together. Sticky CRM unifies everything performance marketers need — from campaign launch to rebill recovery — in one platform built for performance marketing.

Get a Demo → See How
Smart MID Protection
Route transactions across 160+ gateways. Auto-reroute when a MID goes unhealthy. Keep approval rates high and your accounts open.
MIDs
Recovery
Campaigns
Billing
Affiliates
Fraud

Other CRMs Weren't Built for
This Business Model

Even the tools that claim to be built for performance marketing fall short where it matters most — payments. They can track clicks and conversions, but when MIDs get frozen, chargebacks spike, or declines start bleeding revenue, you're on your own.
Any one of these can shut you down overnight.

Frozen Merchant Account

Chargebacks hit 1.5%. Processor froze your MID. $200K on hold. Business offline.

Platform Suspended

Flagged, frozen, ghosted. Every mainstream platform runs the same playbook on your vertical.

Chargeback Breach

VDMP. ECM. Monitoring lists. Fines. Mandatory audits. Termination threat.

Gateway Down

One processor. One outage. Every transaction fails. Every rebill bounces. Revenue: zero.

Rogue Affiliate

Bad ads you can't see. Chargebacks you can't trace. MID damage you can't undo.

Rolling Reserves

10% held. Payouts frozen. Cash flow choked. And you're still paying ad spend.

Frozen Merchant Account

Chargebacks hit 1.5%. Processor froze your MID. $200K on hold. Business offline.

Platform Suspended

Flagged, frozen, ghosted. Every mainstream platform runs the same playbook on your vertical.

Chargeback Breach

VDMP. ECM. Monitoring lists. Fines. Mandatory audits. Termination threat.

Gateway Down

One processor. One outage. Every transaction fails. Every rebill bounces. Revenue: zero.

Rogue Affiliate

Bad ads you can't see. Chargebacks you can't trace. MID damage you can't undo.

Rolling Reserves

10% held. Payouts frozen. Cash flow choked. And you're still paying ad spend.

Generic CRMs weren't designed for you

Your MIDs Are Your Lifeline.
We Protect Them.

They track leads and contacts — they don't manage MIDs, prevent chargebacks, or recover failed payments. Sticky CRM gives you the tools to load-balance across processors, monitor MID health in real time, and stop revenue loss before it starts.

Watch What Happens When a MID Goes Unhealthy

Sticky CRM evaluates every MID in real time. When approval rates drop below threshold, traffic is automatically rerouted to healthy processors — no manual intervention, no lost transactions, no MID at risk.

Healthy MID — traffic flows, revenue captured
At-risk MID — traffic rerouted automatically
Revenue — always flowing to the best processor

The result?

Zero revenue lost to unhealthy processors. MIDs stay below chargeback thresholds. Your business stays online.

Sticky CRM — Live MID Routing
LIVE
Transactions
MID 1
Approval Rate
64.1%
MID 2
Approval Rate
94.7%
MID 3
Approval Rate
93.6%
MID 4
Approval Rate
53.6%
MID 5
Approval Rate
96.2%
3 Healthy 2 Rerouted
0 Revenue Lost

MID Health Monitoring

Real-time visibility into chargeback ratios, approval rates, and risk thresholds per MID. Get alerts before you breach processor limits — not after.

Smart MID Load Balancing

Automatically distribute transaction volume across multiple MIDs based on health scores, chargeback ratios, and processing limits. No single point of failure.

Cascading Gateway Logic

When a transaction declines on one gateway, it automatically cascades to the next — routing by BIN, geography, card type, and MID capacity in milliseconds.

Chargeback Prevention Suite

Integrated fraud scoring, real-time risk flagging, and chargeback alert partnerships that intercept disputes before they become chargebacks — keeping your MIDs healthy and your accounts open.

Intelligent Decline Recovery

Add Sticky Recovery for AI-powered retry logic with smart timing, card updater support, and multi-gateway reattempts — recover up to 75% of failed transactions on a pay-for-performance model.

Approval Rate Analytics

Track authorization rates by gateway, product, BIN range, and geography. See exactly where revenue is leaking and which MIDs are underperforming.

Campaign & Offer Management

Launch Offers in Minutes. Kill Losers in Seconds.

Create, test, and scale campaigns from one powerful dashboard. Manage products, offers, billing plans, and affiliate relationships — then track ROI in real time.

  • ✓Headless API — plug into any funnel, checkout, or frontend you already run
  • ✓One-click upsells, downsells, order bumps, and subscribe-and-save flows
  • ✓Affiliate tracking with real-time revenue attribution by source and channel
  • ✓Test offers across funnels and kill underperformers instantly
  • ✓Full campaign visibility — see which offers, affiliates, and channels are driving revenue
Affiliate Performance Monitor
LIVE
Affiliate
Clicks
Conv.
EPC
Action
Affiliate #2847
Google CPC
4,218
312
$2.84
Affiliate #1053
Native Ads
2,891
196
$2.41
Affiliate #7721
Pop Traffic
6,104
88
$0.34
Affiliate #4419
Facebook Ads
3,547
241
$2.12
Affiliate #9306
Email Blast
8,432
52
$0.11
Affiliate #6182
Social Media
1,890
19
$0.22
Active Affiliates
6
Avg. EPC
$1.34
Wasted Spend
—
$4,108 / mo saved
Real-time affiliate EPC tracking Kill losers instantly
Subscriptions, Dunning & Recovery

Every Rebill Is Revenue on the Line. We Make Sure It Lands.

Flexible billing models are only half the battle. The other half is making sure those recurring charges actually go through. Sticky CRM pairs a purpose-built subscription engine with optional intelligent dunning and AI-powered decline recovery — so you stop bleeding revenue on every billing cycle.

  • ✓Unlimited billing models: trials, continuity, prepaid, step-up, and custom cycles
  • ✓Smart dunning sequences that retry at the right time, on the right gateway, with the right parameters
  • ✓Account Updater integration — automatically recovers expired and reissued cards before they decline
  • ✓Add Sticky Recovery for AI-powered decline rescue across 160+ gateways (up to 75% recovery rate)
  • ✓Proactive churn prevention — catch at-risk subscribers before they cancel
Using Recovery
by Sticky.io
Decline Reason
Amount
Status
Card Expired
$97.00
—
Insufficient Funds
$37.00
—
Limit Exceeded
$297.00
—
Payment Block
$67.00
—
Card Rejected
$47.00
—
Insufficient Funds
$37.00
—
Insufficient Funds
$97.00
—
Do Not Honor
$147.00
—
Insufficient Funds
$47.00
—
Card Expired
$37.00
—

Pieced Together vs. Purpose-Built

Most merchants duct-tape five or six tools together and hope nothing breaks. Here's what changes when your CRM was actually designed for subscriptions, payments, and high-risk from day one.

Capability Duct-Taped Stack Sticky CRM
MID Management No visibility. Single processor. Multi-MID load balancing + health monitoring
Payment Gateways 1–3 integrations, manual config 160+ gateways with smart routing & cascading
Chargeback Prevention None — you find out from your processor Integrated fraud scoring, chargeback alerts, and prevention partnerships
Decline Recovery Basic retries or none at all Add Sticky Recovery: AI-powered retries across 160+ gateways (up to 75% recovery)
Subscription Billing Rigid plans, limited flexibility Trials, continuity, prepaid, step-up, custom cycles
Campaign Management Separate tool, no payment data Offers + billing + payments unified in one CRM
Affiliate Tracking Third-party tools, delayed reporting Native tracking with real-time revenue attribution
Analytics Siloed dashboards, manual exports Deep reporting across subscriptions, payments, and campaigns
High-Risk Support "You've been flagged. Good luck." 17+ years powering high-risk & D2C merchants
Scalability Breaks at volume $12B+ processed annually, enterprise-grade infrastructure
Frontend Flexibility Locked into their checkout and templates Headless API — works with any frontend, funnel, or checkout
Everything Under One Roof

The Performance Marketer's Toolkit.

Sticky CRM unifies campaigns, subscriptions, payments, fraud prevention, and analytics — so you stop juggling tools and start growing revenue.

Campaign & Offer Builder

Headless API that plugs into any frontend, funnel, or checkout you already use. Create offers, upsells, and billing plans without rebuilding your stack.

Multi-MID Payment Routing

Distribute volume across 160+ gateways based on BIN, geography, card type, and MID health. Your revenue never depends on a single processor.

Fraud & Chargeback Prevention

Real-time fraud scoring, chargeback monitoring, and prevention partnerships with industry leaders. Protect your MIDs before thresholds get breached.

Subscription & Billing Automation

Trials, continuity, prepaid, step-up pricing — any model you need. Smart dunning keeps subscribers active, and add Sticky Recovery for AI-powered decline rescue.

Affiliate & Channel Tracking

Real-time revenue attribution by affiliate, channel, and traffic source. See exactly which partners are driving profit — and which are driving chargebacks.

Reporting & Insights

Subscription performance, payment trends, and campaign attribution — surfaced in one place so you can act on what's working and cut what isn't.

Built for Merchants Who Can't Afford to Lose a MID.

Nutra, digital subscriptions, health & wellness, telehealth, dropship, continuity offers — if you operate in a high-risk vertical and need a CRM that actually understands your business model, payment complexity, and compliance pressure, Sticky CRM was built for you. Headless by design, it works with any frontend, funnel, or checkout you already run — or use our built-in funnel builder and checkout to launch even faster. From mid-market operators to enterprise-scale subscription brands.

Let's Talk →

The Numbers Speak for Themselves.

Sticky.io powers the billing infrastructure behind some of the largest D2C and performance marketing brands in the world. This isn't a side feature bolted onto a generic CRM — it's the core of what we do.
$12B+
Processed Annually
160+
Payment Gateways
3.5x
Longer Customer Retention
+40%
Higher Approval Rates

Stop Duct-Taping Your Revenue Stack.

Your business needs more than a CRM that tracks contacts. See how Sticky CRM unifies campaigns, subscriptions, payments, and fraud prevention — so you can scale without losing MIDs or sleep.

  • Multi-MID load balancing and health monitoring
  • 160+ gateways with smart routing & cascading logic
  • Built-in fraud prevention and chargeback alert partnerships
  • Add Sticky Recovery to rescue up to 75% of failed transactions — pay only for what’s recovered
  • Campaign, affiliate, and subscription management in one CRM
  • Built-in reporting across subscriptions, payments, and campaign performance

All dashboard visuals, charts, and data shown on this page are illustrative mockups for demonstration purposes only and do not represent actual software screenshots or real customer data.