The pandemic has forced some businesses to close their doors, but others are opening for the first time.
The Wall Street Journal reports people are starting new businesses at a faster rate during the pandemic compared to past years.
“This is a result of a seismic shift in the economy. One thing changes in a detrimental fashion, yet it creates opportunities in other areas,” sticky.io CEO Brian Bogosian told PYMNTS.com.
The pandemic has changed consumer buying habits and many entrepreneurs see these changes as opportunities. Bogosian also noted some government actions around regulations and taxes also created a favorable climate to start a business.
“The entire opportunity is quite significant,” he added.
Read the full PYMNTS.com article here.
Our CEO Brian Bogosian discussed technologies reinventing ecommerce at Groceryshop, the leading event for grocery and CPG brands. Read the recap and see how subscriptions can propel brands forward.
Some parts of the affiliate marketing landscape will remain unchanged, while others will be very different. See predictions from our GM and VP of Performance Marketing and learn what that means for digital advertisers and merchants.
Strengthening your brand online is critical for growing your business. Read these best practices from an ecommerce pro for inspiring brand loyalty and increasing revenue online.
