Fraud Blocker

Sticky Glossary

Your go-to guide for comprehensive definitions and information about common terms used within the ecommerce industry.

CRM

Customer Data Management
What is customer churn?
Customer churn is when customers stop using your product or service. It signals dissatisfaction or better alternatives—and directly affects your revenue and growth. Know it, track it, fix it.
Customer Data Management
What is data hygiene
Maintaining clean, accurate & current data through error detection, deduplication & standardization. Like a healthy diet for databases—directly impacts business intelligence, decision-making & customer satisfaction.