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May 2022 Study

Subscription Commerce Conversion Index

Learn how consumers are responding to inflation and explore top strategies for attracting and retaining subscribers despite economic challenges.

Consumers are becoming more selective about their retail subscriptions as inflation rises. Estimated total monthly subscription spending decreased by 46% in March 2022 compared to October 2021 — putting pressure on merchants to keep subscribers engaged by offering an unrivaled user experience.

Download the Subscription Commerce Conversion Index, a PYMNTS and collaboration, for a deep dive into how consumer values are evolving alongside economic challenges and how merchants can maintain loyalty and trust despite rising costs and supply chain delays.

Read this index to understand:

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Key reasons to prioritize personalization
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The connection between brand loyalty and convenience
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Research-backed strategies to improve user experience
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How to beat inflation-related cancellations
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Insights on consumer priorities amidst economic challenges