These blogs highlight our data diving efforts to find the most up-to-date ecommerce statistics and timely insights from our leadership, partners and outside sources along with helpful advice for using key performance indicators and metrics to your advantage.
Learn the solutions for common payment declines to make more sales, reduce churn and keep your hard-earned customers happy.
Ecommerce fraud is on the rise. Learn how to protect your business and customers from evolving fraud trends and new vulnerabilities.
There are five ways to calculate CLTV, with benefits and drawbacks to each formula. Discover what they are so you can make informed business decisions and understand if your business model has longevity.
Keep up with 2024’s hottest affiliate marketing trends! Affiliate marketing is the future of advertising for ecommerce. Make sure you know where it’s headed.
Leverage the power of email to grow. Utilize email marketing campaigns to build brand awareness and increase sales for your subscription business.
Although there are endless success stories that confirm data can add enormous value, it is hard to know where data fits in on an everyday basis. Today, the rise of technology and SaaS solutions has made it easier for companies, more than ever, to acquire data analytics capabilities in a variety of ways.
Hone your business intelligence with these top subscription metrics. See exactly how to measure ecommerce success to make data-driven decisions for your brand.
Learn how to drive customer loyalty with this subscription merchant’s guide to the state of subscription commerce. Learn how to maximize recurring revenue and conquer economic challenges.
Inflation is rising, but our July 2022 Subscription Commerce Conversion Index indicates subscribers are more focused on their user experience than saving money. Learn how to offer subscription value without reducing prices.
All direct-to-consumer ecommerce merchants must understand these subscription business metrics. Learn what they are and how to use each one to track your company’s success.
The May 2022 Subscription Commerce Conversion Index is packed with actionable insights. Learn the top subscription economy statistics to stay successful in 2022 and beyond.
Ensure your subscription business brings in more revenue per customer than it spends on each acquisition — here’s how to strategically track your LTV:CAC ratio.
The customer acquisition cost (CAC) payback period formula is an important indicator of subscription business health. Follow this guide to calculate and interpret your CAC payback period.
Learn how to offer the feature-rich experience consumers crave. Read the April 2023 Subscription Commerce Readiness Report to get the details on subscription cancellation patterns and conversion trends.
In tough economic times, merchants can win by retooling their customer messaging and refining their feature offerings. Learn top strategies to win subscribers during a downturn.
As inflation impacts the subscription economy, merchants must offer more convenience and affordability than ever before to lock in subscribers. Read the highlights and helpful statistics from the November 2022 Subscription Commerce Conversion Index.
Subscription commerce gives merchants and consumers next-level convenience, but our September 2022 Subscription Commerce Conversion Index highlights how consumers may be taking advantage of the perks provided by subscription merchants.
The subscription retention rate is a must-know number for ecommerce merchants. Learn why it matters and how to calculate and improve your retention rate in this guide.
Today’s tight market puts the ball in the consumer’s court. Read the June report to learn how to attract and retain loyal customers for the long term.
Discover which subscription models and feature offerings attract unique subscriber personas and extend customer lifetime value.