Retention & Loyalty

Customer lifetime value (CLTV) is one of the most important metrics for subscription ecommerce businesses. Using these formulas can help improve customer acquisition and revenue generation.

Get your subscription program off to the best start. Learn quick tips for offering subscription services and see how to set your program up for long-term success.

Brands wanting to align with shifting consumer buying habits must double down on direct-to-consumer offerings. Our COO Ro Bhatia explains how brands can navigate new digital DTC opportunities and build lasting customer relationships.

Emotionally connected customers buy more, visit more often, care less about price, pay more attention to your messaging, and refer friends and family.

Turn “subscription curious” consumers into loyal brand champions. Learn how to provide flexible subscription options and keep customers happy month after month.

Retain more customers! Our VP of Performance Marketing breaks down the subscription commerce strategies that reduce churn and drive sales.

sticky.io’s Smart Dunning tool removes the guesswork of when to rebill customers after a declined transaction. Smart Dunning gives subscription merchants the power to reduce churn and recover more revenue.

Giving consumers a personalized online shopping experience requires an ecommerce platform’s AI, security and flexible billing features.

Learn how to drive customer loyalty with this subscription merchant’s guide to the state of subscription commerce. Learn how to maximize recurring revenue and conquer economic challenges.

Key performance indicators are an important element of growing your business — learn why you should put customer lifetime value above other metrics.

Enhance your marketing efforts by building a customer retention strategy that counteracts growing acquisition costs. Adding subscription revenue can aid ecommerce businesses.