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Product Bundling & Upsell Features
Terms
- What is a downsell?
- A downsell is a sales technique where customers who decline an initial offer are presented with a lower-priced alternative to still capture a sale and prevent complete loss.
- What is an upsell?
- An upsell is a sales technique where customers are encouraged to purchase a more expensive or premium version of a product they're already buying to increase average order value
- What is cross-selling?
- Cross-selling is a sales technique where customers are offered complementary or related products alongside their main purchase to increase the overall transaction value and enhance their experience.
- What is product bundling?
- Product bundling is a marketing strategy where multiple related products or services are packaged together and sold as a single unit, often at a discounted price compared to buying items separately.